What is the bounce rate and why does it not always tell the truth June | Veneo Performance | Analytics In the world of online marketingthere are many stories about bounce rates. in Google Analyticsso everyone would like it to be as low as possible. Howeverdoes a high bounce rate always mean something bad Find out what exactly bounce rate is and what affects it. What is Bounce Rate Definition Before we get to the bounce rate itselfwe first need to explain what Google means bybounce"Many people misinterpret this definitionwhich often leads to frustration and anxiety when the bounce rate is too high.
Google Analytics defines a bounce as a site session limited to one page. This happens when a user views a specificsingle page on the site and then leaves it without making any other requests to the Google Analytics server UK WhatsApp Number List in the session. Such sessions are assigned a duration of seconds becausedue to no further actionthe tool is unable to calculate the length of the session. This means thatcontrary to popular opinionthe bounce rate does not show the number of erroneous visits to the website.
The bounce rate is simply the number of sessions where the user is limited to one pagedivided by the total number of sessions on the site. How high should the bounce rate be Unfortunatelywe have bad news. It is impossible to give an unequivocal answer to this question. Everyone knows that it is worth keeping the bounce rate as low as possible. Howeverits amount depends on the subject and nature of the websiteits structure and the group of recipients. Thereforethe interpretation of the bounce rate should always be site-specific.